Title: A Tiny Explanation | Client: City of Edmonton
A Tiny Explanation is exactly what it sounds like. We took tips and tricks for energy efficiency and simplified them to short (and tiny) videos or infographics. Delivered as in-stream content, the series kept things light and quirky to speak to a younger generation of home owners and renters in a way that construction tool talk might not.
There are 8 videos and 6 infographics in total, covering topics from weatherstripping your door to myths around solar PV in northern climates. All in all, we gave tiny explanations of big topics.